Video

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What is Video?

  • On Yahoo! New Zealand, users can view video that’s relevant to the subjects they’re interested in. Watch inline video and/or pop-up video across News, Finance, Sport, Entertainment, Travel, Movie Trailers and Music.
  • Check out local news from TVNZ, world news from ABC, Associated Press and travel clips from Lonely Planet.

Why advertise on Yahoo! New Zealand Video?

  • A little over 1 billion minutes were spent streaming video by the Kiwi’s in April, breaking down to 454 minutes per viewer. So, the average online viewer in NZ spent nearly 8 hours streaming! Now, when we consider that the average person on the internet in NZ spent a little over 16.6 hours online in April 2011, this means that approximately 47% of their time was spent video viewing. Comscore Video Metrix April 2011
  • Run a video ad via a 15-30 second pre-roll before the start of a video session. Your ad will then appear once every three clips.
  • Video ads can also be clickable with a call-to-action – this provides more simplified interaction and improves ad performance.
  • Also Video ads can be run in banner on any channel including on the Yahoo! New Zealand homepage in the Premium L-Rec.

Unique Advertising Options

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