Music

Music

Why advertise on Yahoo!Xtra Music?

  • Y!X Music is your one stop shop for all things music related; Kiwi radio, music news, artist profiles, music blogs and gig guide.
  • Yahoo!Xtra Music reaches a highly engaged audience with over 40k unique browsers (Nielsen Market Intelligence, May 2009).
  • Takeover and sponsorship opportunities on Y!X Music allow you to create a branded environment to reach these users.

Who are Yahoo!Xtra Mail's Audience?

  • 66% of Y!X Music’s audience are aged 25-54 years and 63% are aged 18-49 years
  • Y!X Music’s audience shows a female skew with a 44:56 gender split
  • 83% are Main or Equal Grocery shoppers for their household
  • 70% are homeowners
  • 44% have kids 0-17 years in the household
  • 44% spend more than 10 hours per week on the internet

Source: Nielsen Market Intelligence  Domestic Traffic June 2010

 

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