Movies

Movies

Why advertise on Yahoo!Xtra Movies?

  • Movie enthusiasts look to the Internet to find information about upcoming movies, especially exclusive first release movie trailers or a glimpse of a production photo.
  • Using Yahoo!Xtra Movies, distributors can showcase major movie releases through our feature page product .
  • Advertisers can do a full takeover of the Movies homepage. This includes a wallpaper, all standard ad units and a branding strip which expands with the ability to play video. Please contact your account manager for examples and package information

Who are Yahoo!Xtra Movies Audience?

  • 67% of Y!X Movies audience are aged 25-54 years and 62% are aged 18-49 years
  • Y!X Movies audience shows a strong female skew with a 40:60 gender split
  • 40% have household incomes over $80,000p.a.
  • 45% have children aged 0-17 yrs in the household
  • 44% spend more than 10 hours per week on the internet

Source: Nielsen Market Intelligence  Domestic Traffic June 2010

 

Unique Advertising Options

 

 

Standard Advertising placements

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