Business

Yahoo!Xtra Business

What is Business?

  • Brings the best of International and local news and tools for users who wish to keep abreast of business in New Zealand.
  • Y!X Business channel provides a wealth of information and resources including; financial news on all industries, business bloggers and experts, currency rates, World stock indices and the ability to manage stock portfolios through ‘My Portfolio’.
  • Local NZ topics - including Rural and Exports news, in addition to news on all industries
  • Bloggers are experts in investing, the ecomony and day-to-day family finance.
  • Interactive modules such as My Portfolio, message boards, polls, Answers integration and blog comments provide users with the opportunity to engage.

Why advertise on Business?

  • Due to its highly competitive nature, the finance market is constantly seeking new ways to communicate effectively with consumers and build brand awareness
  • The internet has become the preferred destination for independent financial advice.
  • Advertising on Y!X business enables you to reach a motivated and educated audience focussed on gathering business intelligence

Unique Advertising Options

Standard Advertising placements

View Statistics

Page Views
602,000
Unique Browsers
134,000

Source: Nielsen Market Intelligence, Sept 2009 - Partial data

Demographic

Gender
Male 48%
Female 52%
Age
Under 15
1%
15-24
5%
25-34
11%
35-44
20%
45-54
25%
55+
38%

Source: Nielsen Market Intelligence, Sept 2009

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Yahoo!Xtra: A Yahoo!7/Telecom New Zealand Company.