Why advertise on Yahoo! New Zealand Travel?
- Yahoo! Travel reaches 235,000 highly engaged Kiwis each month (Avg. Feb-Dec 2012)
- The opportunity to reach an audience who are looking to research and buy travel related products.
- There are a variety of advertising opportunities to meet advertisers needs, ranging from standard display ads through to “hot deals” offers
- It reaches a highly engaged 25-54 year old holiday maker audience, who passionately seek information on their favourite holiday destinations.
Who are Yahoo! New Zealand Travel's Audience?
- 47% of Yahoo! New Zealand Travel's audience are aged 25-54 years and 53% are aged 18-49 years.
- Yahoo! New Zealand Travel's audience shows a near perfect 51:49 Male:Female gender split.
- 40% have household incomes over $80,000p.a.
- 25% have children aged 0-17 yrs in the household
Source: Nielsen Online Ratings, January 2013
Unique Advertising Options