Answers

What is Answers?

• Answers is a social media tool, unique in New Zealand and available only through Y!X.
• Y!X Answers offers Kiwis an easy way to share facts, opinions, and personal experiences on any topic from the serious to the irresistibly trivial.
• Y!X Answers enables the audience to learn about new products and services through word-of-mouth from other users.
• Questions and answers are added to a database so that Answers becomes a searchable repository of human knowledge.

Why advertise on Answers?

• Opens up a conversation with your customers.
• Advertising can take the form of a sponsorship, giving the advertiser the opportunity to interact directly with the audience one-on-one as an ‘official expert’ (aka Knowledge Partner), placing the advertiser in a position of trust.
• Answers offers an opportunity to reach an audience potentially seeking information about your product category and can result in qualified leads for advertisers.
• The audience profile skews younger than other channels within Y!X allowing advertisers to specifically target a youth audience.
• Associate your brand with a relevant topic through display placements.

Unique Advertising Options

• Category Sponsorship Contact our sales team for more
• Knowledge Partners Contact our sales team for more

Standard Advertising placements

• Lrec 300 x 250 See Ad Specs
• Rec 180 x 150 Contact our sales team for more